A feature, either within a browser or a website’s interface, that provides users granular control over which cookies and trackers are stored.

An effective Cookie Manager is the technical interface for granular consent, required under GDPR Art. 7. It allows users to selectively enable or disable tracking categories (e.g., analytics, marketing).

A robust manager must be integrated into the CMP’s script-blocking logic to ensure user preferences are honored at the code level.

Compliance risk increases if the manager is confusing (“dark patterns”) or fails to persistently block the chosen scripts. Seers.ai’s CMP provides this essential interface, logging all choices as auditable proof.