Event Quota Management ensures GA4 event limits are not exceeded by filtering low-value or redundant events. GA4 enforces quotas that, when breached, can lead to data loss or sampling. Proper management focuses on tracking meaningful interactions while suppressing noise. Server-side tagging allows intelligent filtering before events reach GA4.

Key Points
• Prevents GA4 quota breaches
• Prioritises high-value events
• Reduces noisy tracking
• Improves data reliability