The right of reputation is a legal right that protects a person’s social image and public evaluation. Under Chinese civil law, no one can spread false information or make statements that damage another person’s name.

This right applies both online and offline. Companies must be careful when publishing content, reviews, or user comments on their platforms. If a business spreads incorrect information that harms someone’s reputation, it may face legal claims and compensation demands.

The right of reputation is closely linked to data protection because publishing inaccurate personal data can damage a person’s image. Courts may order corrections, public apologies, or financial damages.