Education focused on legal compliance for direct marketing activities, email list management, user profiling, and the legal use of tracking scripts and website cookies.

Marketing teams are often the source of non-essential trackers and must be trained to ensure all campaigns use a legal basis (e.g., consent or legitimate interest) and respect opt-out signals. Operational impact is preventing illegal profiling and marketing violations, which often attract fines.

Seers.ai provides certified, role-based training that is essential for mitigating risks associated with unauthorised processing of customer data.