What is Hybrid Consent Model ?

A Hybrid Consent Model mixes legal bases (explicit opt-in for marketing, legitimate interest for functional analytics) tailored by purpose and region. It balances compliance and user experience by applying the correct legal approach per use.

 

Key Points:
– Maps legal basis to each data use
– Minimizes user friction where allowed
– Documents reasoning for audits

 

A company uses opt-in for targeted ads but relies on legitimate interest for uptime monitoring.

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